Fifth Third Bancorp is a diversified financial services company headquartered in Cincinnati, Ohio. Established in 1858, the company has $130 billion in assets and operates 17 affiliates with 1,311 full-service banking centers and 2,605 ATMs in Ohio, Kentucky, Indiana, Michigan, Illinois, Florida, Tennessee, West Virginia, Pennsylvania, Missouri, Georgia and North Carolina. Fifth Third operates four main businesses: Commercial Banking, Branch Banking, Consumer Lending and Investment Advisors. Fifth Third is among the largest money managers in the Midwest, and as of December 31, 2013, they had $302 billion in assets under care, of which it managed $27 billion for individuals, corporations and nonprofit organizations. The Tampa Bay affiliate operates 48 banking centers throughout Hillsborough, Pinellas, Pasco and Polk counties.